Robertson College and Calgary Surge Partner to Bring Students to the Game with “Be Well School Day Game”
CALGARY, AB – Robertson College is proud to announce its partnership with the Calgary Surge in support of the 2nd Annual "Be Well" School Day Game, an initiative designed to promote student well-being, resilience, and personal growth through sport.
Taking place on May 7, 2025, at WinSport Event Centre, the event will welcome junior high students from the Calgary Board of Education (CBE) to experience an immersive basketball game, featuring in-game educational messaging, wellness-focused pre-game activities, and player-led community engagement. The event aligns with CBE’s Student Well-Being Framework, ensuring that students leave with valuable insights on mental health, resilience, and community connectedness.
"The ‘Be Well’ School Day Game is more than just a basketball event—it’s a celebration of student well-being, teamwork, and community," says Surge Vice President, Brand & Community, Jennifer Elias. "We’re thrilled to collaborate with Robertson College to inspire young Calgarians, helping them understand the importance of education, health, and personal development through the power of sport."
As a presenting partner, Robertson College is helping bring hundreds of students to the game while reinforcing its commitment to education, career development, and community engagement. Beyond game day, the partnership includes branding inside the arena, digital storytelling opportunities, and community-focused initiatives designed to further support young Albertans.
"At Robertson College, we believe that learning happens both inside and outside the classroom," says Bill Ciprick, President and CEO. "By partnering with the Calgary Surge for their school day game, we are providing students with a unique opportunity to experience professional basketball, while learning valuable life skills that will support their education and career journeys."
The 2025 "Be Well" School Day Game will feature:
- Live in-game educational messaging focused on mental health, resilience, and inclusion.
- Pre-game engagement activities for students, emphasizing well-being and teamwork.
- In-game mentorship moments between players and students.
For more information on Be Well School Day and Calgary Surge tickets, visit https://www.calgarysurge.ca/cbe-school-day-game
ROBERTSON CONTACT INFO:
Scott Murray
Vice President, Growth
(780)-405-7935
CALGARY SURGE CONTACT INFO:
Jennifer Elias
Vice President, Brand & Community
(403) 991-2584
About Robertson College:
Robertson College is a leading career-focused private college dedicated to providing students with industry-driven education and training. With campuses in Edmonton, Calgary, Winnipeg and a strong online learning presence, Robertson equips students with the skills and knowledge needed to succeed in high-demand fields such as healthcare, business, technology, and community services. Committed to student success and career readiness, Robertson partners with employers, industry leaders, and community organizations to create meaningful learning experiences that prepare graduates for the workforce.
For more information, visit www.robertsoncollege.com.
About the Calgary Surge:
The Calgary Surge tipped off their inaugural season at WinSport Event Centre in May 2023, after originating the Guelph Nighthawks, one of the founding members of the Canadian Elite Basketball League (CEBL). From day one, the Surge have been committed to being the Home Team for Calgary and a space where everyone is welcome. Over two seasons, the Surge have made back-to-back CEBL Championship Weekend appearances, were crowned Western Conference Champions in 2023, hold the league’s single game attendance record, and have sent over 4000 deserving kids and families to their games for free.
For more information, visit
https://www.calgarysurge.ca/cbe-school-day-game.